Steam curator warns players if Sweet Baby is involved in a game

Goodbye Volcano High

A new Steam curator is making it their mission to warn gamers if Sweet Baby Inc. has been involved in a game’s development.

For those who don’t know, Sweet Baby Inc. is a narrative consultation company that offers a variety of services including:

  • Writing: “Cinematics, Dialogue, UI/UX writing, Barks, Copywriting, Etc”
  • Narrative: “Story pitches, World Building, Character Creation, Narrative Design, Story Feedback and Tweaks, and more”
  • Representation: “Cultural Consultation, Sensitivity And Inclusivity Reading, Risk and Opportunities Assessment, and more”
  • Development: “Full-scale Game Development and Interactive Fiction”

The curator uses proof of the company’s involvement retrieved either through credits uploaded to YouTube or from Sweet Baby’s website directly. You can check out the Sweet Baby Inc detected curator here.

The curator is by no means a comprehensive list, and Sweet Baby has claimed to be involved with dozens of companies, including:

  • Xbox Game Studios
  • Electronic Arts
  • Valve
  • Santa Monica Studios
  • Tru Luv
  • 2K
  • Polytron
  • Wizards of the Coast
  • Square Enix
  • Ubisoft
  • Raw Fury
  • Compulsion Games
  • and more

While narrative consulting isn’t an unusual service to offer, critics of Sweet Baby are concerned that the company is more concerned with pushing their own ideological goals than with the quality of the product or its reception by fans.



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