Scottish gin distillery Hendrick’s has announced their own $4000 gaming chaise chair with no focus on ergonomic gaming – instead, they ponder if you can relax while gaming.
This is quite the different take on gaming, digitally or via tabletop, to previous attempts to pair gaming and alcohol like the Assassin’s Creed wine selection, Monster Hunter beer steins, or even Fallout-branded Nuka-Beer.
There have been previous attempts to change up how gaming chairs can better support the gamer lifestyle, like active-cooling chairs to prevent swamp ass, or Razer’s massive extra large-sized gaming chair for big boi gamers.
Hendrick’s is sticking to their roots with this new offering – a sophisticated gaming chair infused with worldly sophistication that a traditionalist would love kicking back on.
Who wouldn’t want a chaise to lounge and game on, with a retractable arm and podium for your perfectly chilled Hendrick’s gin?
The Hendrick’s gaming chaise is available to order over on the company’s official site.
Here’s a rundown on the product:
THE WORLD’S FIRST GAMING CHAIR ENGINEERED FOR UNPLUGGED PLAY.
THE HENDRICK’S GAMING CHAISE. ZERO ERGONOMIC FEATURES. UNLESS YOU COUNT THE COCKTAIL HOLDER.
The Gaming Chaise is for those moments when one chooses to lean back and sip the nuances of life in all its glory.
In plush and elegant defiance of one-dimensional gaming chairs, Hendrick’s Gin is offering a gaming chaise designed for life beyond screen time. This chaise is suited for card playing, chess, backgammon and nearly all board games, not to mention the pursuit of human conversation, over delicious cocktails of course!
Although we enjoy video games as much as any iconoclastic gin distilled in a tiny seaside village in rural Scotland, it seems to us that current trends in gaming furniture have resulted in chairs lacking in worldly sophistication. We’ve chosen to remedy the situation with our very own gaming chaise, designed to accentuate the pleasures of a range of leisurely diversions, from card playing to chess, backgammon and other board games — not to mention the pursuit of human conversation (over cocktails of course) with all its feints and complexities.
Features
- Fully analogue horn that may be used to summon fellow players of games, bearers of cocktails, or simply to celebrate a particularly jubilant moment.
- Retractable arms engineered to support cocktails, playing cards, and other real-world objects.
- Covert compartments designed for cocktail supplies, classic gaming pieces, amulets and other objects of your choosing (no judgement).
- Anti-optimized for computer gaming, the chaise form factor is perfect for relaxing with drinks, maps or a novel as well as engaging in human conversation or creatively daydreaming.
- Copper design accents inspired by the Carter Head and Bennett, the two copper still types used in the inefficient yet glorious creation of Hendrick’s Gin.
- Zero adjustable supports! (too many decisions)
- Subtle anti-racing stripes (relax and sit down for goodness sakes)
This is Niche Culture. In this column, we regularly cover anime, geek culture, and things related to video games. Please leave feedback and let us know if there’s something you want us to cover!