Sega has shared a new trailer for Yakuza 0.

Featured above, the new trailer focuses entirely on Goro Majima, as he is one of the two playable characters. As the game is a prequel to the original Yakuza, this shows off Goro before he became the “Mad Dog” of Shimano Family.

Sega provided a short bio on Goro:

Since the game is a prequel to the series, you’ll first meet Majima as a disgraced member of the Tojo Clan running the magnificent Grand Cabaret in Sotenbori, Osaka as a civilian. Due to a past transgression, his bosses have appointed him manager of the club and he’s tasked with making an exorbitant amount of money in order to regain his yakuza status. Fortunately, Majima excels at the role, becoming a legend in the nightclub scene and making cold hard cash hand over fist. Unfortunately, he’s making his punishment look way too easy, so his handler has devised a harder test of loyalty…. one that involves blood. Majima must successfully perform his first hit. Can he do what needs to be done, or will his job be derailed by unforeseen circumstances?

Yakuza 0 is launching exclusively for PlayStation 4 in both North America and Europe on January 24th, 2017. American fans who pre-order the game will be upgraded to the special “Business Edition” at no extra cost.