Mr. Beast makes over $250k on first X video

Mr. Beast

Content creator Mr. Beast announced that he made over $250,000 USD for a video he posted on X (formerly Twitter).

In the months since Elon Musk took the helm of Twitter, the platform now called X has been trying to entice content creators to post there. Whether it’s viral posts now eligible for cash payouts for X Premium subscribers, or posting videos directly, X has been trying to attract big names to post their content.

Few content creators are as big as Mr. Beast, a YouTube star with over 25 million X followers and over 233 million YouTube subscribers. After being enticed by X to try it out, Mr. Beast posted a recent video on the platform on January 15. In a week, he’s allegedly made over $250,000 on it.

Before you begin cranking out video content for X, Mr. Beast acknowledged that results may vary. He’s a very big name and his upload to X was widely publicized, possibly inflating the ad cost for his work. But, it’s evidence that Twitter might be a valid (or at least supplementary) host for content creators to post their work.

This is Niche Gamer Tech. In this column, we regularly cover tech and things related to the tech industry.

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A basement-dwelling ogre, Brandon's a fan of indie games and slice of life anime. Has too many games and not enough time.


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