McDonald’s begins WcDonald’s anime promotion

McDonald's WcDonald's

McDonald’s has temporarily begun calling themselves “WcDonald’s” as part of a new anime-themed promotion.

WcDonald’s is the trademark friendly way that the franchise is depicted in multiple anime franchises and first appeared in Crayon Shin-chan back in 1981. Since then the WcDonald’s logo has been spotted in series ranging from the 1980s hit City Hunter to the more recent Otaku Elf.

The promotion includes new packaging, manga pages printed on paper bags, and a cast of original characters developed for marketing. Hopefully this promotion won’t ruin the meme by allowing McDonald’s to possibly trademark the inverted logo, a fear shared by some Twitter users.


A basement-dwelling ogre, Brandon's a fan of indie games and slice of life anime. Has too many games and not enough time.

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