Quantcast

LawBreakers’ Publisher Writes Off Huge Failures From Game, Blames PUBG’s Popularity

The latest earnings call (via PCGamesN) from South Korean publisher Nexon has the company entirely writing off LawBreakers, the Boss Key Productions-made first-person shooter that many just haven’t taken a liking to.

Nexon’s CFO Shiro Uemura noted “we will not be accruing any other impairment loss pertaining to Lawbreakers in the future.” This means the publisher has completely written off the game from their balances, as the game reportedly saw lackluster sales, and lukewarm reception.

It’s worth mentioning Nexon didn’t say just how much money they lost on LawBreakers, they said the game “accounts for the majority” of their Q3 expenses, which in total came in at $32.6 million. That’s a pretty insane loss, leading us to believe the game really did perform badly.

Here’s where things get more interesting: Nexon is blaming the game’s failures on the popularity of PlayerUnknowns’ Battlegrounds. Umeura went on to explain:

“Our results in North America in the third quarter were below our outlook, mainly due to the sales from Lawbreakers being below our expectations. Lawbreakers is a unique FPS developed for core users. We had very high expectations for its launch; however, the timing of its launch turned out to be unfortunate, specifically the blockbuster PC online game PlayerUnknown’s Battlegrounds came out right about the same time, making the market environment very tough for first-person shooters in general and for Lawbreakers.”

LawBreakers is currently available for PC and PlayStation 4.

, , ,

About

Owner and Publisher at Niche Gamer and Nicchiban. Outlaw fighting for a better game industry. Pronouns: Patriarch, Guido, Olive, Catholic



67 comments
  1. Mr0303
    Mr0303
    January 4, 2018 at 2:17 am

    Really? They list PUBG as the reason? I could be wrong but it seems like it’s a different genre. A more reasonable excuse would’ve been that they couldn’t break into the Overwatch market.

  2. Mr. Greis
    Mr. Greis
    January 4, 2018 at 2:18 am

    Wait, you’re blaming a virtual unknown – at the time – for the failure of your product which had way more advertising? A supposed pedigree of a developer? And major financial backing?

    Yet you still lost to what amounts to a DayZ without zombies. Amazing. There’s no way this doesn’t make Nexon look bad — their statement makes them look worse. CliffyB should just fall on his sword, too, while we’re at it.

  3. Lionhart16
    Lionhart16
    January 4, 2018 at 2:26 am

    Or maybe they just heard the words “Market Over-saturation” and just thought that it was a sauce you with sushi instead of actually listening to the consumers and doing their homework.

  4. Mechonis
    Mechonis
    January 4, 2018 at 2:56 am

    Shit dev. Shit publisher. Shit game. Shit shit shit all around

  5. PaRaLLaXTHeTiCS
    PaRaLLaXTHeTiCS
    January 4, 2018 at 3:48 am

    Never played it, but it seems like a fun concept. I’d try it before PUBG, but that’s not saying much.

  6. PaRaLLaXTHeTiCS
    PaRaLLaXTHeTiCS
    January 4, 2018 at 3:49 am

    Overwatch is the only reason that I looked into it. Alas, Overwatch.

  7. ChaoticPesme
    ChaoticPesme
    January 4, 2018 at 4:43 am

    “How to lose your entire developer credibility 101.”

  8. 2501
    2501
    January 4, 2018 at 7:07 am

    It’s because nobody cares about team FPS anymore, battle royal games like PUBG became the flavor of the year and LawBreakers paid the price for releasing their game in an saturated market.

  9. 2501
    2501
    January 4, 2018 at 7:08 am

    Wait NEXON published this game?

  10. ProxyDoug
    ProxyDoug
    January 4, 2018 at 7:36 am

    Gotta suck to be part of a story where only you are surprised by the plot twists.

  11. Audrius Kliukas
    Audrius Kliukas
    January 4, 2018 at 8:32 am

    “Lawbreakers is a unique FPS developed for core users. ”

    That’s the problem right there. It’s not unique, at all. I played some beta and I liked what I saw, but there wasn’t anything unique, special or something that would keep me playing. It’s not a bad game, I don’t think, it just doesn’t stand out too much. PUBG not only did not came out about the same time, but it’s completely different game with different audience. Either way, it doesn’t even matter. They made more attractive product than you, so you lost. Better luck next time.

  12. Audrius Kliukas
    Audrius Kliukas
    January 4, 2018 at 8:38 am

    Indeed. It’s possible, I guess, to like both concepts, that being arena twitch shooter and battle royal style shooter, but I don’t think there’s so much crossover that they could possibly blame PUBG for their failures. Overwatch is much closer comparison and of course, it’s nigh on impossible to be in similar market and try and beat Overwatch with already established player base, especially when you don’t offer anything unique or groundbreaking.

  13. Audrius Kliukas
    Audrius Kliukas
    January 4, 2018 at 8:41 am

    Nobody? It would be interesting to see stats on that. One-time success story doesn’t mean nobody cares about anything but that one style anymore.

  14. 2501
    2501
    January 4, 2018 at 8:47 am

    TF2 is stagnent, Battlebourne is a joke and LawBreakers managed to do worse than Battlebourne. I’m not even gonna mention the crap that Nexon themselves spew out.

    Overwatch is the only one that is doing well because it’s easily accessible, has community events, and it has porn.

  15. Audrius Kliukas
    Audrius Kliukas
    January 4, 2018 at 8:56 am

    I have no idea what you mean by “team FPS” then, if these are the examples you are providing, seemingly implying they are the only team FPS games in existence. Especially when you put TF2, Battleborn and LawBreakers all in one basket.

  16. DrearierSpider
    DrearierSpider
    January 4, 2018 at 10:15 am

    Considering gender neutral bathrooms were more populated than their servers, I’m not surprised.

  17. Uncle Ocelot
    Uncle Ocelot
    January 4, 2018 at 10:18 am

    Funny since PUBG isn’t on PS4 like Lawbreakers is and had no effect on it’s sales there.

  18. Uncle Ocelot
    Uncle Ocelot
    January 4, 2018 at 10:20 am

    I think Cliff already blamed Overwatch.

  19. Travis Touchdown
    Travis Touchdown
    January 4, 2018 at 1:14 pm

    What we’ve been seeing this gen is a decline in interest from COD Modern Warfare style games. There simply isn’t enough interest anymore in the industry to support Titanfall, this, COD, and countless other clones.

    Maybe if the game had launched on a console that does not have a lot of competition in the same genre, such as the Nintendo Switch….? But I think this is yet another example of how new IPs cannot succeed on PS4 and Xbox One.

  20. Guest
    Guest
    January 4, 2018 at 2:03 pm

    It flopped because of bad visual design. It’s so generic looking, it may as well have come out of a concept art mill. Look at that screenshot. It looks like something they’d throw on the box of a graphics card 10 years ago. It looks like an advertisement for a ‘gaming college’. Everything about the game looks bland, and the gameplay is a mess to watch. There’s no hook or soul to any of it.

    Sure, I’d say the same for PUBG, but that got lucky with twitch hype, and it wasn’t even Lawbreaker’s competition. When LB came out, everyone constantly compared it with Overwatch, even Cliffy eventually got defensive and started trying to convince people about how it was different from Overwatch and filled a different niche. Regardless of Overwatch or PUBG, people still would have bought it if they were interested, there still could have been an audience for it. The market is only saturated if you’re putting out something that blends into the background with everything else.

    Cliffy was just so excited about his “billion dollar IP” he forgot he needed to convince people to buy it.

  21. Zhnigo
    Zhnigo
    January 4, 2018 at 2:39 pm

    ufufu

    ku ku ku

    OOOOO HO HO HO HO HO HOOO

  22. kunuri
    kunuri
    January 4, 2018 at 3:22 pm

    Yikes … This is getting pathetic.

  23. magicalfollower
    magicalfollower
    January 4, 2018 at 3:33 pm

    Dirty liars.

    The game was dead way before PUBG got mainstream.

  24. luggage lad
    luggage lad
    January 4, 2018 at 4:23 pm

    Is this a way of saying trans people are mentally ill?

  25. MAA
    MAA
    January 4, 2018 at 4:30 pm

    “None of that sixty dollar multiplayer only bullshit!”

    But hey, at least it has gender neutral bathrooms. I mean, players REALLY give a shit about those.

  26. Casey
    Casey
    January 4, 2018 at 6:00 pm

    Keep chasing those dreams, dumbasses. These fuckers will never learn not to throw their money away by following other people. That’s how the MMO chasing went, how the call of duty chasing went, the team based fps chasing, and upcoming is the great battle royale chase since none of these fucks have an original bone in their body.

  27. SLoWMoTIoN
    SLoWMoTIoN
    January 4, 2018 at 6:55 pm

    They are.

  28. luggage lad
    luggage lad
    January 4, 2018 at 7:15 pm

    you’re incel, your opinion doesn’t count on this

  29. Neojames82
    Neojames82
    January 5, 2018 at 12:55 am

    Dude, this would have fucking bombed on the Switch as well…

  30. Neojames82
    Neojames82
    January 5, 2018 at 12:59 am

    Yeah…blame ANOTHER GAME for your game sucking. Love how recently developers have become blameless these days. Fuck this game; fuck Cliffy B and fuck Nexon, fuck em all!!!

  31. AnarKreig
    AnarKreig
    January 5, 2018 at 2:54 am

    PUBG is one of those cases that shows streamers and influencers can be damaging to the gaming industry. Lowering the standards for everyone involved is not a good thing.

    But it’s not why Lawbreakers failed.

  32. SLoWMoTIoN
    SLoWMoTIoN
    January 5, 2018 at 3:39 am

    I’m not. But I’d take that over having gender dysphoria. I’d say I would kms if I was one as well but you people already do that.

  33. alterku
    alterku
    January 5, 2018 at 11:00 am

    They literally are. Gender dysphoria is a mental illness that needs treatment, not soothing from the public as normality.

  34. Flamingfighter
    Flamingfighter
    January 5, 2018 at 1:46 pm

    Lawbreakers centered its entire marketing campaign around two things: Violence and Skill. Nobody cares if people explode into blood in your game, that’s been an irrelevant selling point since it stopped being taboo after 2008. The rest of it’s skill-based marketing was centered around obnoxious elitism and skill that wasn’t apparent in any videos people tried to look up, with nothing to really set it apart in the eyes of the core demographic.

    It launched on back-to-school week, perhaps one of the worst launch times for a new skill-based shooter IP. It had an art direction people criticized form Day 1. A week before release, it had a marketing beta in which players were able to see the many shortcomings of the game, most importantly how it constantly stuttered and hitched. Cliffy B stated shortly befor ethis beta that other companies were dumb to do marketing betas because “A week isn’t really enough time to fix anything”. Players knew this so they didn’t buy the broken game when it actually came out.

    The game entered into a shooter sub-genre that was already oversaturated and overshadowed by Overwatch. According to staff (because they thought it was funny before the game failed), CliffyB was doing his own thing for much of the development of the game rather than directing. Producers and team leads had to wait a day or more for “Cliffy to show up on his Lambo” to sign off on things. According to CliffyB himself (because he thought it was funny), a few days before E3, the game’s biggest opportunity to expose itself to the market, CliffyB skipped an important meeting to go to Disneyland.

    Lawbreakers suffered horrible mismanagement at nearly every level. Blaming a game in a different genre of competitive shooter for the game’s failure is absurd.

  35. ???
    ???
    January 5, 2018 at 2:43 pm

    suck on that cliff bleszinski !

  36. luggage lad
    luggage lad
    January 5, 2018 at 2:53 pm

    Yeah treat them to a hot dicking. Why are there so many hot trans girls then? Remain incel my friend, the world of game site comment sections needs you.

  37. luggage lad
    luggage lad
    January 5, 2018 at 2:58 pm

    “you people” try again, but hey if you stoop low enough to will suicide on others, congrats, you’re on the path to your own despair already.

  38. SLoWMoTIoN
    SLoWMoTIoN
    January 5, 2018 at 5:22 pm

    See the post was that they do that fine them/itself.

  39. luggage lad
    luggage lad
    January 5, 2018 at 7:12 pm

    yeah, you and others are awfully quick to wish that on some… goodluck.

  40. Kakaku
    Kakaku
    January 5, 2018 at 11:29 pm

    This Uemura doesn’t seem well informed. PUBG entered early access around May 20th and had a full release on the 12th and 20th of December for Xbox and PC respectively. Lawbreakers was an August 20th release. Doesn’t check out.
    ys
    But its telling. The biggest problem with Lawbreakers is that instead of finding ways in improve, blame is instead point outward.

  41. Shoahvanist
    Shoahvanist
    January 6, 2018 at 12:38 am

    Trans people are mentally ill.

  42. Shoahvanist
    Shoahvanist
    January 6, 2018 at 12:45 am

    Most of us actually wish medical intervention on them. And by medical intervention I of course mean councilling, not cutting their dicks off.

  43. Joseph Fanning
    Joseph Fanning
    January 6, 2018 at 5:26 am

    Wow, you picked up some fans quick. Don’t worry, the “muh chromosome” brigade seems to have a presence on all of the gamer-friendly websites but they have nothing to back up their bluster.

  44. Cyberviolator
    Cyberviolator
    January 6, 2018 at 6:57 am

    >Why are there so many attractive trans girls
    A transgirl is just a fag in drag.
    And a Boypussy is just MANASS.

    It takes an amazing lack of self-awareness to call some dude an incel while lusting for another dudes asshole.

  45. Cyberviolator
    Cyberviolator
    January 6, 2018 at 6:58 am

    Just admit that you are gay and move on with your life.

  46. West
    West
    January 6, 2018 at 7:34 am

    He’s a sample of the millions of fools who have drunk the Kool-Aid.

  47. Ckarasu
    Ckarasu
    January 6, 2018 at 2:30 pm

    Not really. The same association that made the DSM has stated that Transgenders are not all suffering from Gender Dysphoria. They’re considered separate. And being Transgender is not considered an illness. Dysphoria only happens when such feelings become strong enough to lead to other issues like depression.

    Just an FYI, since Lad didn’t bother rebutting.

  48. Ckarasu
    Ckarasu
    January 6, 2018 at 2:37 pm

    Again, Dysphoria is considered separate from being Trans, officially. If someone is transgender and able to carry on normally(as in not suffer from depression and the like), then they are considered fine and not ill. Again, official words.

    Gender Dysphoria is more like a bridge to other problems, like depression and the like.

  49. boonesimpson
    boonesimpson
    January 6, 2018 at 3:31 pm

    Maybe cliffyb shouldn’t have been such a prick, certainly turned me off even trying it on free weekends

  50. luggage lad
    luggage lad
    January 6, 2018 at 6:57 pm

    I’m sorry but if you wouldn’t have sex with a hot trans girl then you’re a massive faggot. Their delicious MANASS will make your gf’s pussy feel like you’re fucking air.

    what do you have against gay people anyway? You should move to Yemen and join the other hateful angry muslim faggots you’d fit in with

  51. luggage lad
    luggage lad
    January 6, 2018 at 7:03 pm

    you’re the one with koolaid all over your lips. there’s another sip waiting for you at /pol/ honey

  52. luggage lad
    luggage lad
    January 6, 2018 at 8:17 pm

    “Most of us actually wish medical intervention on them.”

    Not fooling anyone.. you don’t really give a shit about their well-being, they’re just chips to argue over or target in your ideological playground. If it weren’t for them being such a hot little political topic to argue about online or fitting a liberal profile, you’d not give a shit about what people do with their lives that doesn’t affect you.

    Didn’t intend to get too serious here but there’s a serious reply

  53. Z3DH
    Z3DH
    January 7, 2018 at 12:46 pm

    Its PUBG’s fault our awkward gameplay and nutjob lead developer alienated our entire potential fanbase. Honest.

  54. alterku
    alterku
    January 8, 2018 at 10:59 am

    If one doesn’t have gender dysphoria, or another relevant kind of mental illness/trauma, they are incapable of identifying as a different gender and therefore are only doing it for the perceived social benefits, which makes them inherently deceitful people, even if just to themselves.

  55. alterku
    alterku
    January 8, 2018 at 11:01 am

    You’re implying you’re incapable of being attracted to someone with a mental illness. You just admitted that you are attracted to them. Did you have a relevant point?

  56. Ckarasu
    Ckarasu
    January 8, 2018 at 11:27 am

    Hahahahahaha, no. As in officially, medically no. The medical definition inherently disagrees with that conclusion. Dysphoria is explicitly separate to transgender and GID. Officially, transgenders are recognized as not mentally ill by the DSM and other medical bodies. They are considered valid, but not ill. This is explicitly stated in the APA’s(the publisher of the DSM5) site if you had bothered to look.

    Again, Transgenders are recognized as valid by most medical associations. But they are not considered mentally ill and the words transgender and gender dysphoria are considered separate. Dysphoria is only when you become say disgusted by your body, suffer clinical anxiety from this mismatch, or depression.

    Seems to be a fundamental misunderstanding of WHAT a mental illness is that leads to ignorant statements such as yours. 10 seconds of researching actual sources would do you well. There’s a lot of stupidity out there from the normal person in regards to mental illness, and it hurts more people than just transgenders when people talk out of their ass.

  57. alterku
    alterku
    January 8, 2018 at 11:48 am

    So if a person hears voices that tell them they’re actually a different gender or a wolf or a sandwich and they eventually believe them and start telling everyone to treat them as such, are they still “valid” or not? The way in which someone comes to the conclusion of something that isn’t real but they desire it to be real so badly they go to extreme lengths to in vain approach it instead of accepting reality can only be “valid” mental illness if it is defined as such? On specific definitions we can disagree then: One who chooses to believe in an impossibility and act on it in a way that is detrimental to themselves or others has no other definition to me.

  58. Ckarasu
    Ckarasu
    January 8, 2018 at 11:57 am

    Personal definitions of mental illness are not relevant. If they were, the stupid definitions of rape and sexism that extreme feminists carry would have some amount of validity(thankfully not).

    It’s definitely not about “hearing voices”, more of feeling a certain way constantly. Some suffer from Gender Dysphoria because of this because it’s so severe, but others can accept their body while identifying as another gender. They’ll just express this in other ways, such as dress, behavior, or other ways that aren’t as involved as surgery.

  59. West
    West
    January 9, 2018 at 12:15 am

    I’d say you’re a real deranged faggot, but that would be redundant. You’re clearly removed from reality, and are in desperate need of proper direction. Too bad for your pathetic existence.

  60. Cyberviolator
    Cyberviolator
    January 9, 2018 at 2:20 am

    And trans girl isnt a girl tho. its a crossdressing dude. You are so insecure about your sexuality that you cant even call things by its proper name, buddy.

    >Their delicious MANASS will make your gf’s pussy feel like you’re fucking air.
    If they are so great you should keep them and their AIDS to yourself.

    >what do you have against gay people anyway?
    What do you have against Virgins?
    What do you have against Incels?
    What do you have against Heterosexuals?

    >You should move to Yemen and join the other hateful angry muslim faggots you’d fit in with
    You should go back to Tumblr join the other kiddy-fiddling pedophile supporters there you’d fit in with

  61. luggage lad
    luggage lad
    January 9, 2018 at 2:23 am

    hahahaha oh shit you really are incel, that made my night