Rockfish Games released their single-player focused, 3D space-shooter Everspace back in May of last year. Since then the team has been consistently updating the game, as well as trying to get more exposure for the title in an increasingly-crowded space-shooter market.
When speaking at a Reboot Develop panel, Rockfish Games’ co-founder Michael Schade talked up (via Shacknews) their attempts at getting professional streamers to play the game, via a third party agency. The company reportedly paid up to €5,000 an hour for one particular stream that was embarrassingly bad at playing the game.
Schade noted “only three or five” of the twenty or so YouTubers and “influencers” were “shit at playing the game.”
“The rest was OK, or a disaster. Streamers are way more expensive,” he noted. “The most expensive stream, we paid 5,000 (euros) per hour and we had to book him for two hours. Actually his opening line was ‘I have to stop playing Destiny 2 now because I’m on a sponsored stream to play a space game and I don’t like space games’.
“And he played like a complete moron… a fucking moron.”
Schade believes (via VG24/7) the absolute worst thing in this type of scenario is that someone with a large number of followers is just awful at playing your game, regardless of the quality of your game.
“I blame the agency. They need to figure it out,” he said. “Working with agencies and influencers is so new and takes so much time and effort into it. If you pick the right one, it’s fine. Before you make a decision on pricing, I recommend you watch those videos and see if he or she is really good at playing a game. If they’re not good at playing the game we don’t want to have coverage.
“You have to pick very carefully. The next time we work with an influencer we’re going to make sure they are really good at a 3D space game otherwise we’re not going to do this.”
Everspace has been available for Windows PC, Mac, Linux, PlayStation 4, and Xbox One.