The American Red Cross and Bandai Namco have confirmed a special promotion at this year’s TwitchCon, giving blood in exchange for a free copy of Code Vein.

As detailed on Twitter, those who pre-register to donate during the blood drive (on September 27th) will receive a copy of the game and a promo blood kit.

At this time of writing, pre-registrations are no longer being accepted. Despite this, individuals who have not registered may be able to still give blood if they are eligible.

Giving the game’s vampire-inspired nature, the promotion seems an ideal fit. Similar events have been conducted by the Jigsaw blood drives having raised 120,000 pints of blood, and having saved 360,000 lives.

Bandai Namco is offering a chance to win the game if you take a picture with their cosplayers. In addition, it is also your last chance to enter the Bloodsucker Challenge. Those who create the best character design using the game’s demo (or drawing) to have a chance to win a Mia plush or the grand prize of their character being drawn by the developer.

Code Vein is launching September 27th for Windows PC, PlayStation 4, and Xbox One.

In case you missed it – you can find a block of gameplay we recorded from our hands-on preview sessions at E3 here, and our written preview for the game here.