Twitch is Actually Purchased by Amazon for $1 Billion

amazon 08-25-14-2

The fallout from the rumored buyout of Twitch by Google caused a stir in the gaming industry – many fans were furious and expecting a lockdown as far as copyright infringing content goes.

Despite a copyright blocking content-id like system being sneakily implemented, we still haven’t gotten official confirmation that Google did indeed purchase Twitch. Now, we’ve learned that it was actually…… Amazon, of all giant mega-corporations, that has bought Twitch TV.

Starting at the end of this year, Amazon will acquire all of Twitch’s outstanding shares “for approximately $970 million in cash”, meaning they’ve got that deal sealed with real money, quite a lot of money in fact.

“Amazon and Twitch optimize for our customers first and are both believers in the future of gaming,” said Twitch CEO Emmett Shear. “Being part of Amazon will let us do even more for our community. We will be able to create tools and services faster than we could have independently. This change will mean great things for our community, and will let us bring Twitch to even more people around the world.”

So what do you guys think? Have we seen the lesser of two evils buy out Twitch?

Brandon Orselli


Owner and Publisher at Niche Gamer and Nicchiban. Outlaw fighting for a better game industry. Pronouns: Patriarch, Guido, Olive.

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  1. Eritach
    August 25, 2014 at 4:32 pm

    It seems like Amazon is starting to get serious about its involvement in gaming. I hope that this acquisition translates into benefits for those who use Twitch, perhaps discounts on video game purchases and streaming equipment for broadcasters or an integration of the Turbo service into Amazon’s own Prime service.

  2. MegaJAR
    August 25, 2014 at 4:43 pm

    Can I finally start jamming out to my favorite tunes during stream as I headshot scrubs now? http://youtu.be/IIeSGUK-Lyo

  3. B.E.
    August 25, 2014 at 4:44 pm

    I’m of two minds on this. (Big shock!)

    The first being..hooray its not google! The second being…but wait, Amazon? what?

    Like, do we want to see amazon pushing their service as legit competition too facebook and google+ and twitter and the like now? I’d already consider them ‘the 3rd rate netflicks/hulu subsitute..are we wanting them to become ‘the second rate youtube?’ now?

    Like, I get twitch isn’t going to lose quality suddenly by being associated with amazon (baring corporate ‘use cheaper quality stuff!’ demands) But this splitting of quality services among people trying to compete for ‘The one true internet community’ sticker is just frustrating.

    In short I am “what..exactly does the consumer gain from this that makes it better then old-twitch (pre recent knee-jerk changes) aside from yet another account to sign up for and website to poke me about following, friending or +1ing the latest cat video..

  4. nonscpo
    August 25, 2014 at 5:17 pm

    I agree with you Im glad it wasnt Youtube/Google, that would have been a train wreck just waiting to happen.

  5. Koroma
    August 25, 2014 at 6:00 pm

    Quite surprised as i thought it was long since confirmed google bought twitch, so many people made video’s about multiple people with over a million subscriber’s O.o websites confirmed it too.

    Not sure if this is better or worse

    I hate amazon because they lobbied heavily for the internet sales tax there were others best buy, walmart ect but amazon was the main voice(and wallet) that made the internet sales tax against a ocean of small business. (and ebay)

  6. salazar547
    August 25, 2014 at 9:07 pm

    at least now we will not have to suffer with the twitch chat requiring a google+ account or something dumb like that

  7. artemisthemp
    August 26, 2014 at 4:14 am

    I wonder what Amazon purchasing Twitch can mean for Twitch and the End user

  8. Mark Jackson
    Mark Jackson
    August 27, 2014 at 12:03 am

    Maybe music streaming will come back in the form of audio detection + adds to buy the related merchandise.