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Konami Issues Apology Regarding Embrace of Mobile, Status of Hideo Kojima-Related Games

hideo kojima 05-29-15-1

Konami has shared a translated version of the Nikkei interview (which you can read here) alongside a letter (via IGN) addressing claims that have been coming out regarding their approach to mobile games, the situation with Hideo Kojima and the games he is overseeing, and more.

In the letter, Konami PR Director Jay Boor said they “are aware that the conjecture surrounding our recent changes has prompted a great deal of anxiety, for which we apologize.”

“Konami, as a company, underwent a major structural reorganization in March this year,” Boor continued. “The aim of this reform has been to guarantee that, in the quickly-changing digital entertainment industry where new game designs and platforms constantly alter the market environment, we can accurately observe new customer demands and market trends, and apply our long-established technology and knowhow quickly and effectively with a range of targeted responses.”

Boor reiterated the publisher’s commitment to both Metal Gear Solid V under the helm of Hideo Kojima, as well as the Silent Hill franchise, despite the cancellation of Silent Hills.

“We have nurtured them with care over many years since their inception, and will continue to produce products for both franchises, but we are not currently at a stage where we can announce the path these future titles will take,” Boor said.

The English-translation of the Nikkei interview (which we previously covered here) has some interesting tidbits, with Konami President and Representative Director Hideki Hayakawa saying “Konami’s idea of ‘mobile first’ is not at all to focus purely on mobile games.” Hayakawa continued:

“Our aim is to continue to build up a comprehensive portfolio of console, arcade, and card game titles for each IP while also making the best possible use of the mobile devices that accompany our customers in their daily life, thus expanding the limits of entertainment and appealing to more and more customers.”

So Konami is focusing on mobile after all, and coming from this, they’ll be focusing on mobile games within their home turf first.

“Japan is our primary market for mobile content,” said Hayakawa. He made a note in saying Japan is a leader in smartphone adoption, equating to roughly 50% market saturation, a figure larger than both China and the United States. He also said “the Japanese market is populated with consumers who are extremely particular and discerning, and it is this environment that has helped us polish game design quality to such a high level.” The statement was finished off by saying:

“Konami will continue to embrace the challenge of creating entertainment content via different platforms; across not only mobile platforms, but for home consoles, arcade units, and cards, to meet the changing needs of the times. Your support for our current endeavours, and your spurring us on to greater heights, are as always deeply appreciated.”

How do you guys feel about their letter of apology? Do you think the future of their core IPs like Metal Gear Solid, Silent Hill, and more are in jeopardy?

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Brandon Orselli

About

Owner and Publisher at Niche Gamer and Nicchiban. Outlaw fighting for a better game industry. Pronouns: Patriarch, Guido, Olive.




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33 comments
  1. Etherblaze
    Etherblaze
    May 29, 2015 at 11:35 am

    Castlevania collection for 3DS, please. Don’t fug with me, Konami. I think ya’ll are still shakey.

  2. Won'tSomeoneThinkOfTheChildren
    Won'tSomeoneThinkOfTheChildren
    May 29, 2015 at 11:37 am

    Yeah, that’ll save Konami

  3. sanic
    sanic
    May 29, 2015 at 11:39 am

    Are you fucking serious? The mobile market is discerning? The people who play angry birds while pooping are discerning? I can’t even I can’t…

  4. BeholdMyPower
    BeholdMyPower
    May 29, 2015 at 11:40 am

    Too late. Bridges are burnt. Nice knowing you.

  5. djluke_1993
    djluke_1993
    May 29, 2015 at 11:47 am

    There’s a big difference between the mobile market here and in Japan.

  6. Mighty No. 56008
    Mighty No. 56008
    May 29, 2015 at 11:49 am

    I love how Konami promised to “clarify” what happened to MGSV and Silent Hills, only to make things worse.

    It would’ve made complete sense if they just said they were going to fully focus on mobile games. But here they are saying that they “will continue to embrace the challenge of creating entertainment content via different platforms”, a statement that goes completely against their recent actions…unless this “challenge” is purposely making it difficult to make great games by sabotaging them?

  7. sanic
    sanic
    May 29, 2015 at 11:53 am

    Yes I know they poop in floor toilets so they’re gaming sessions are shorter in length due to the lesser comfort.

  8. madbunnyXD
    madbunnyXD
    May 29, 2015 at 12:04 pm

    I can’t really see them salvaging their core console IPs with the way they fkd up with Kojima and supposedly with so many others. :s

  9. yukitron
    yukitron
    May 29, 2015 at 12:04 pm

    Card game titles…?

  10. Roger Buck
    Roger Buck
    May 29, 2015 at 12:12 pm

    I’m assuming the yugioh games?

  11. Vampok
    Vampok
    May 29, 2015 at 12:35 pm

    Probably just Free To Play card games based off various Anime/Games. Like Senran Kagura : New Wave.

  12. phagette
    phagette
    May 29, 2015 at 1:11 pm

    >“Our aim is to continue to build up a comprehensive portfolio of
    console, arcade, and card game titles for each IP while also making the
    best possible use of the mobile devices that accompany our customers in
    their daily life, thus expanding the limits of entertainment and
    appealing to more and more customers.”
    This is PR for “we’re going to make soulless cashgrabs and then blame the market for piss poor sales THEN become a mobile-only gambling company, using the corpse of IPs you will NEVER EVER play again”

  13. Nonscpo
    Nonscpo
    May 29, 2015 at 1:17 pm

    We can only hope for another Yugioh game :(

  14. Nonscpo
    Nonscpo
    May 29, 2015 at 1:18 pm

    Message is clear: please buy MGS V before we screw you all with mobile, thanks Konami!

  15. Godmars
    Godmars
    May 29, 2015 at 1:44 pm

    Yeah. Apologizing isn’t the same as changing the stated direction you plan to go, which is towards mobile with less support, less experimentation, for console/AAA production gaming.

    Middleware for consoles are sorely needed, but aren’t even a consideration.

  16. landlock
    landlock
    May 29, 2015 at 1:57 pm

    Well Konami can go there way. I thought SquareEnix were going to go all mobile but in the end they seem to be running both business models at the same time something Konami don’t really seem interested in.

  17. Turt
    Turt
    May 29, 2015 at 2:24 pm

    Last minute PR damage control.
    Nothing more to see here.
    The plan is still in course. Mobile take over.

  18. Ms_Fortune
    Ms_Fortune
    May 29, 2015 at 3:22 pm

    Sounds like a bunch of corporate speak and I imagine Konami will continue to be shit over the years.

  19. Dewey Defeats Truman
    Dewey Defeats Truman
    May 29, 2015 at 3:26 pm

    Sounds like a lot of PR and worthless bullshit to me.

  20. inquisitormcsagington
    inquisitormcsagington
    May 29, 2015 at 5:07 pm

    Na Na. Nanana. HEY HEY HEY! GOODBYE!

    Konami can suck a dick. Cancelling Silent Hills was one thing (hell for all I know it was going to be a disaster due to budget, tech constraints etc.) But to state mobile first? Here’s a hint guys- in the West mobile games =something to do in the toilet when you aren’t jerking off or reading a shampoo bottle.

    Look forward to Metal Gear Pachinko: Tactical Totally-not-gambling-we-swear Action

  21. Akumanoid
    Akumanoid
    May 29, 2015 at 7:59 pm

    They’ll have to release a much bigger apology than this if the Silent Hills rumors are true.

  22. Corey Marshall
    Corey Marshall
    May 29, 2015 at 9:24 pm

    Sounds like 100% damage control, the writing is on the wall. When MGSV launches we’ll see for sure what the status of the company is. My money’s on buy a few bags of popcorn and watch the fireworks.

    Still do I care about Konami outside Kojima Productions? Not really. Do you? Guessing not. Really, what do they have, Pro Evo which has sucked for years, Castlevania which is dead, Silent Hill which was effectively dead long ago, Silent HillsP.T.’s body is cold as far as Konami is concerned. If Kojima Productions gets shut down and Metal Gear is taken over by another studio that’ll probably ruin it, what is Konami but a bunch of awesome IP they’re doing nothing with? Honestly who cares at this point.

  23. Thanatos2k
    Thanatos2k
    May 29, 2015 at 9:32 pm

    Fuck Konami. Fuck your lies, fuck your treatment of your top talent, fuck your treatment of gamers, fuck your treatment of your once great franchises.

    Get out of games, sell your IPs, go bankrupt. You deserve it

  24. OverlordZetta
    OverlordZetta
    May 29, 2015 at 10:42 pm

    This does not explain why PT had to get yanked off PSN at all, and until they can do that, I don’t care.

  25. Miguel Angel Opazo Arancibia
    Miguel Angel Opazo Arancibia
    May 30, 2015 at 12:20 am

    Hahaha, what a sham. It’s such a transparent lie. It’s a typical statement from a board of directors who know nothing about what the company does, caring only about quick ROI for the shareholders. I would say that very recently it was decided that they wanted to settle for low investment, low profit so they just axed everything that could possibly generate any losses if mismanaged. It’s a fucking game company for god’s sakes. It doesn’t work that way, shit. You are supposed to create solid IPs fully knowing that while some projects may flunk, proffit is build both in quality and in customer’s support. Movies are the same kind of industry. High investment, high return, high risk if you make a shoddy work.

  26. Keinart
    Keinart
    May 30, 2015 at 7:34 am

    I’ve never read this huge amount of buzzwords per word in my entire life.

    >“The aim of this reform has been to guarantee that, in the quickly-changing digital entertainment industry where new game designs and platforms constantly alter the market environment, we can accurately observe new customer demands and market trends, and apply our long-established technology and knowhow quickly and effectively with a range of targeted responses.”

    LITERALLY THIS GUY WROTE THAT

  27. Viredae
    Viredae
    June 1, 2015 at 12:58 am

    ah, but you forget that they also take longer train rides to work, so they more than make up for the discomfort in the toilet.

    Still smells just as bad when you’re packed like sardines, tho.

  28. Viredae
    Viredae
    June 1, 2015 at 1:00 am

    I really think we’re done with Konami.

    They lost the MG series; Metal Gear is Kojima, AFAIK MGSV is the last MG, no question.

    They already shat on Silent Hill Repeatedly, Silent Hills cancellation was just the nail in the coffin.

    And Castlevania? Well, Igarashi seems to be doing quite well without them so that’s out too.

    They literally have nothing left to offer, I’m sad, but I harbor no delusions that there’s any hope left.

  29. V Whitaker
    V Whitaker
    June 1, 2015 at 2:53 pm

    I get that Japan is a ‘mobile’ market now but I and the people I know do not play mobile games. Not the US. I don’t know anyone that plays mobile. The way they handled the Silent Hills debacle, even going after the people that had downloaded the playable trailer was incredibly unprofessional. They could have at least made excuses. I think their actions prove they don’t give a damn about console or pc players.

  30. thunderman
    thunderman
    June 2, 2015 at 12:14 pm

    Screw konami
    We fucking hate you now you bitches
    Shove your new games up your assholes

  31. thunderman
    thunderman
    June 2, 2015 at 12:16 pm

    Fuck you and your challenge of entertainment content you all can embrace my dick
    You piece of shit

  32. thunderman
    thunderman
    June 2, 2015 at 12:22 pm

    Screw you, you piece of shit shove your fucking apology up you fucking senceless asses and then lick each other’s butholes
    This is how we feel about your stupid apology

  33. TsukuyomiMagi99
    TsukuyomiMagi99
    June 12, 2015 at 9:57 am

    Konami = Capcom’s Greed and Betrayal of Fans + Sega’s Incompetence

    Outside of Yuugioh, Konami you don’t have shit to offer me anymore. I don’t care for cheap words, if you want my forgiveness or my money again prove that you can still make great products for an international market.