Microsoft is really pulling the punches with their promotion for Xbox One, and this one is definitely big for European gamers (who may or may not be into football as well).
Microsoft has named Zlatan Ibrahimović (French football player) their Xbox One ambassador for France. There’s a couple of key things here – Zlatan is originally from Sweden, although he plays for France now.
Sitting atop a regal chair, donning robes that Hugh Hefner would wear, Zlatan sits proudly with an Xbox One controller on his knee:
— Zlatan Ibrahimović (@Ibra_official) November 12, 2013
— Xbox FR (@XboxFR) November 12, 2013
In case you missed it, his robe literally has his name, and TheOne on it. Quite the honor.