Sony and Nike Announce PlayStation-Branded Sneakers That Light Up

This is Niche Culture. In this column, we regularly cover anime, geek culture, and things related to video games. Please leave feedback and let us know if there’s something you want us to cover!

Sony Interactive Entertainment and shoemaker Nike have announced a new collaborative pair of sneakers coming to the market.

The new basketball-styled sneaks, known as “PG-2,” are set to launch on February 10th of this year, for roughly $110. Featured above, you can view a new trailer for the sneakers that light up and everything.

Featuring PlayStation face-button coloring sprinkled across a mostly-black colored sneaker, the two top portions of each sneakers tongue actually light up via a built-in lithium battery – with a power button on the inside complete with a standard electronics power button symbol. The battery reportedly lasts for 150 hours on a single charge.

The premium-designed sneakers also feature leather embossed with PlayStation symbols, a built-in zoom airbag, a galaxy-themed sock liner, and a rippled sole that provides better traction across a variety of environments and surfaces.

If you pick up a pair of the sneakers, you’ll get a code for a match dynamic theme on PlayStation 4.

Brandon Orselli

About

Big Papa Overlord at Niche Gamer. Italian. Dad. Outlaw fighting for a better game industry. I also write about music, food, & beer. Also an IT guy.